advertising campaign

Owens enters contest of the airwaves

Catherine Loper — Wed, 22 Aug 2012 20:28:48 +0000

Congressman Bill Owens has released the first television advertisement of his re-election campaign -- a day after his Republican opponent Matt Doheny did.

Regional Congressional races take the contest to the airwaves

Catherine Loper — Wed, 22 Aug 2012 14:11:43 +0000

Two of the region's most hotly contested political races have taken to the airwaves with their first television commercials.

New York to bring back iconic tourism ad campaign

Karen Dewitt — Thu, 31 May 2012 13:29:43 +0000

Governor Andrew Cuomo is attempting to revive New York’s iconic "I Love New York" tourism promotion campaign with some new ads.

The governor says the state not been aggressive enough in its promotions in recent years.

The "I Love New York" campaign, with its distinctive logo featuring a red heart, was a major advertising and promotional innovation in the 1970s, when it was created. In fact, says Governor Cuomo and his top economic development aids, it was too successful, and countless other groups and causes have adapted the now iconic image.