Craft Chemistry

Durrie Lawrence

An advocacy group for local businesses in Central New York organized the first "Cuse Mob" on Saturday by inviting people through Facebook and Twitter to spend $10 at an independently owned craft and gift shop on Syracuse's North End. As a local band played outside, an estimated 200 people visited Craft Chemistry in just an hour.

Syracuse First via Twitter

Syracuse First is using a social media strategy to push it's buy local message this weekend.