Away from the hustle and bustle of Destiny USA and Great Northern Mall, mom and pop shops throughout the region are working hard to promote their own version of Black Friday -- Small Business Saturday.
The city of Oswego is no different. Bill Riley, owner of the River's End Bookstore, has embraced the event since its creation several years ago. His store is hosting two local authors on Saturday, including former political cartoonist Frank Cammuso and award winning author Laurie Halse Anderson.
As national retailers pull out all the stops for Black Friday shoppers, locally-owned stores are promoting Small Business Saturday for the third year in a row. It's part of the growing "buy local" movement, and supporter are asking people to consider taking their business to independent retailers in addition to hitting the mall or the big box stores during the start of the holiday shopping season.