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Pizza Coalition Protests Menu Labeling Proposal
Originally published on Wed June 20, 2012 6:23 pm
MELISSA BLOCK, HOST:
This is ALL THINGS CONSIDERED from NPR News. I'm Melissa Block.
ROBERT SIEGEL, HOST:
And I'm Robert Siegel.
(SOUNDBITE OF MUSIC)
SIEGEL: Well, actually, in Washington...
BLOCK: Where franchisee meets lawmaker...
(SOUNDBITE OF MUSIC)
SIEGEL: Yes, that's right. Some of the nation's largest pizza chains are lobbying on Capitol Hill to deliver a piping hot message.
BLOCK: The coalition of the American Pizza Community is asking Congress to rethink a proposed menu labeling plan. It would require chain restaurants across the country to post the number of calories in their foods.
(SOUNDBITE OF SONG, "THAT'S AMORE")
DEAN MARTIN: (Singing) When the moon hits your eye like a big pizza pie, that's amore.
SIEGEL: Well, amore does not describe the group's views of this matter. Pizza chain companies say it would force franchise owners to pay for in-store menu boards when most pizza eaters don't come into the restaurants.
TIM MCINTYRE: Ninety percent of orders for pizza come either online or over the phone.
BLOCK: That's Tim McIntyre. He's vice president of communications at Domino's Pizza. The proposal would also call for the in-store menu to list the calories of an entire pizza, not just a slice, which according to Domino's, is 230 calories.
MCINTYRE: Our research indicates that the average pizza consumer eats 2.1 slices of pizza because pizza is a shared occasion.
SIEGEL: But if you're not in a sharing mood, a whole pie will set you back about 1,800 calories, no matter how you slice it. Transcript provided by NPR, Copyright National Public Radio.